phfune Privacy Policy

phfune is the Philippines' premier online casino and sports betting platform, serving Filipino players nationwide with a comprehensive range of gaming products including slot games, live casino, bingo, sabong, and sports betting. As a platform that handles the personal data of Filipino players, phfune takes its data protection obligations with the utmost seriousness.

This Privacy Policy has been prepared in compliance with Republic Act No. 10173, the Data Privacy Act of 2012 of the Philippines ("DPA"), and the implementing rules and regulations issued by the National Privacy Commission ("NPC"). It sets out the lawful basis on which phfune processes your personal data, the purposes for which it is used, and the rights available to you as a data subject under Philippine law.

phfune also operates within the PAGCOR regulatory framework, which imposes additional obligations on online gaming operators with respect to player data, KYC verification, and anti-money laundering compliance. Some data processing activities described in this Policy are carried out in fulfilment of these regulatory obligations.

For the purposes of the Philippine Data Privacy Act of 2012, phfune acts as the personal information controller in respect of the personal data of its registered players and website visitors. This means phfune determines the purposes and means of processing your personal data.

Where phfune engages third-party service providers to process personal data on its behalf — such as payment processors, KYC verification providers, and cloud hosting services — those providers act as personal information processors and are contractually bound to process your data only on phfune's instructions and in accordance with this Policy.

If you have any questions about how phfune processes your personal data, or wish to exercise your rights as a data subject, please contact phfune's Data Protection Officer at [email protected].

phfune collects the following categories of personal data from its users:

• Identity Data: Full legal name, date of birth, nationality, government-issued ID number (e.g., Philippine passport, SSS, UMID, driver's licence), and a photograph or scan of your identity document.
• Contact Data: Philippine mobile number, email address, and residential address (including city, province, and postal code).
• Account Data: phfune username, encrypted password, account preferences, and communication preferences.
• Financial Data: Payment method details (GCash number, PayMaya number, bank account details, card details), deposit and withdrawal history, and transaction records.
• Gaming Data: Game history, betting activity, wagering amounts, win/loss records, session duration, and responsible gaming settings.
• Technical Data: IP address, device type, browser type and version, operating system, and cookies and similar tracking technologies.
• Usage Data: Information about how you use the phfune platform, including pages visited, features used, and time spent on the platform.
• Communications Data: Records of your communications with phfune support, including live chat transcripts and email correspondence.

phfune does not intentionally collect sensitive personal information (as defined under the DPA) beyond what is strictly necessary for identity verification and regulatory compliance purposes.

phfune collects your personal data through the following means:

• Direct collection: When you register a phfune account, complete KYC verification, make a deposit or withdrawal, contact phfune support, or update your account profile.
• Automated collection: When you use the phfune platform, we automatically collect technical and usage data through cookies, web beacons, log files, and similar tracking technologies.
• Third-party sources: phfune may receive data about you from third-party KYC verification providers, payment processors, fraud prevention services, and publicly available sources, where this is necessary for regulatory compliance or fraud prevention purposes.

phfune uses your personal data for the following purposes:

• Account management: To create, maintain, and manage your phfune account, including processing your phfune login and verifying your identity.
• Service delivery: To provide you with access to phfune's gaming products, process your deposits and withdrawals, and deliver customer support.
• KYC & regulatory compliance: To verify your identity and age (21+), comply with PAGCOR requirements, and fulfil our anti-money laundering (AML) and counter-terrorism financing (CTF) obligations under Philippine law.
• Fraud prevention & security: To detect, investigate, and prevent fraudulent activity, unauthorized account access, and other security threats to the phfune platform.
• Responsible gaming: To monitor gaming activity for indicators of problem gambling and to administer responsible gaming tools such as deposit limits and self-exclusion.
• Marketing communications: To send you promotional offers, bonus notifications, and platform updates — but only where you have given your consent to receive such communications.
• Platform improvement: To analyze usage patterns, conduct research, and improve the phfune platform, user experience, and game offerings.
• Legal compliance: To comply with applicable Philippine laws, regulations, court orders, and regulatory directives.

Under the Philippine Data Privacy Act of 2012, phfune processes your personal data on the following legal bases:

• Contractual necessity: Processing necessary for the performance of the contract between you and phfune — i.e., providing you with access to phfune's gaming services.
• Legal obligation: Processing necessary to comply with phfune's legal and regulatory obligations under Philippine law, including PAGCOR requirements, AML/CTF regulations, and the DPA itself.
• Legitimate interests: Processing necessary for phfune's legitimate interests, including fraud prevention, platform security, and improving our services — where these interests are not overridden by your rights and interests.
• Consent: Processing based on your freely given, specific, informed, and unambiguous consent — primarily for marketing communications. You may withdraw your consent at any time.

phfune does not sell, rent, or trade your personal data. We may share your data with the following categories of recipients, strictly on a need-to-know basis:

• Payment processors: GCash, PayMaya, BPI, B DO, Metrobank, Visa, Mastercard, and other payment service providers, for the purpose of processing your deposits and withdrawals.
• KYC verification providers: Third-party identity verification services that assist phfune in verifying your identity and age in compliance with PAGCOR and AML requirements.
• Cloud hosting and IT service providers: Providers of the technical infrastructure on which the phfune platform operates, including server hosting, database management, and cybersecurity services.
• Fraud prevention services: Third-party providers that assist phfune in detecting and preventing fraudulent activity on the platform.
• Regulatory authorities: PAGCOR, the National Privacy Commission, the Anti-Money Laundering Council (AMLC), and other Philippine government agencies, where disclosure is required by law or regulatory directive.
• Law enforcement: Philippine law enforcement agencies, where disclosure is required by a valid court order, subpoena, or other legal process.

All third-party service providers engaged by phfune are contractually required to maintain the confidentiality and security of your personal data and to process it only in accordance with phfune's instructions and applicable Philippine data protection law.

phfune uses cookies and similar tracking technologies to enhance your experience on the phfune platform, analyze usage patterns, and deliver relevant content. The following types of cookies are used on the phfune platform:

• Strictly necessary cookies: Essential for the operation of the phfune platform, including maintaining your phfune login session and enabling core platform functionality. These cookies cannot be disabled.
• Performance cookies: Used to collect anonymized information about how visitors use the phfune platform, helping us identify areas for improvement. These cookies do not identify individual users.
• Functionality cookies: Used to remember your preferences and settings on the phfune platform, such as your preferred language and responsible gaming settings.
• Analytics cookies: Used to analyze aggregate usage data and improve the phfune platform's performance and user experience.

You can manage your cookie preferences through your browser settings. Please note that disabling certain cookies may affect the functionality of the phfune platform. By continuing to use phfune after being presented with our cookie notice, you consent to our use of non-essential cookies as described above.

phfune implements a comprehensive set of technical and organizational security measures to protect your personal data against unauthorized access, disclosure, alteration, or destruction. These measures include:

• Encryption: All data transmitted between your device and the phfune platform is encrypted using SSL/TLS technology. Sensitive data stored on phfune's servers, including financial data and identity documents, is encrypted at rest.
• Access controls: Access to personal data within phfune is restricted to authorized personnel on a strict need-to-know basis. All phfune staff with access to personal data are subject to confidentiality obligations.
• Two-factor authentication: phfune offers two-factor authentication (2FA) for player accounts to provide an additional layer of security against unauthorized access.
• Regular security audits: phfune conducts regular security assessments and penetration testing to identify and address potential vulnerabilities in the platform.
• Incident response: phfune maintains a data breach response plan. In the event of a personal data breach that poses a risk to your rights and freedoms, phfune will notify the National Privacy Commission and affected players in accordance with the requirements of the DPA.

While phfune takes all reasonable steps to protect your personal data, no data transmission over the internet or electronic storage system is completely secure. You are responsible for maintaining the security of your phfune login credentials.

phfune retains your personal data for as long as is necessary to fulfil the purposes for which it was collected, or as required by applicable Philippine law and PAGCOR regulations. The following general retention periods apply:

• Account data: Retained for the duration of your phfune account and for a period of five (5) years following account closure, in compliance with PAGCOR record-keeping requirements.
• KYC and identity documents: Retained for a minimum of five (5) years following account closure, in compliance with AML/CTF regulations.
• Financial transaction records: Retained for a minimum of five (5) years, in compliance with PAGCOR and AMLC requirements.
• Gaming activity records: Retained for a minimum of three (3) years following the date of the gaming activity.
• Support communications: Retained for a period of two (2) years from the date of the communication.
• Marketing consent records: Retained for the duration of your consent and for one (1) year following withdrawal of consent.

When personal data is no longer required for the purposes for which it was collected and no legal retention obligation applies, phfune will securely delete or anonymize the data in accordance with its data retention and disposal procedures.

Under the Philippine Data Privacy Act of 2012, you have the following rights in respect of your personal data held by phfune:

• Right to be informed: The right to be informed of how your personal data is being collected and processed — which is the purpose of this Privacy Policy.
• Right of access: The right to request a copy of the personal data phfune holds about you, together with information about how it is being processed.
• Right to rectification: The right to request correction of any inaccurate or incomplete personal data phfune holds about you.
• Right to erasure: The right to request deletion of your personal data where it is no longer necessary for the purposes for which it was collected, subject to phfune's legal retention obligations.
• Right to object: The right to object to the processing of your personal data for direct marketing purposes or where processing is based on phfune's legitimate interests.
• Right to data portability: The right to receive your personal data in a structured, commonly used, and machine-readable format, where technically feasible.
• Right to withdraw consent: Where processing is based on your consent, the right to withdraw that consent at any time without affecting the lawfulness of processing carried out prior to withdrawal.
• Right to lodge a complaint: The right to lodge a complaint with the National Privacy Commission (NPC) if you believe phfune has violated your data privacy rights.

To exercise any of the above rights, please contact phfune's Data Protection Officer at [email protected]. phfune will respond to all data subject requests within thirty (30) days of receipt, in accordance with the DPA's requirements.

The phfune platform is strictly intended for adults aged 21 years and older. phfune does not knowingly collect personal data from individuals under the age of 21. The 21+ age requirement is a mandatory condition of registration and use of the phfune platform under Philippine law and PAGCOR regulations.

phfune employs age verification measures during the registration process and as part of its KYC procedures to prevent minors from accessing the platform. Where phfune discovers that personal data has been collected from a person under the age of 21, that data will be deleted immediately and the associated account will be closed.

If you are a parent or guardian and believe that a minor in your care has registered a phfune account, please contact phfune support immediately at [email protected].

phfune primarily stores and processes your personal data within the Philippines. In some cases, personal data may be transferred to and processed by third-party service providers located outside the Philippines — for example, cloud hosting providers or international payment processors.

Where such international transfers occur, phfune ensures that appropriate safeguards are in place to protect your personal data, in accordance with the requirements of the Philippine Data Privacy Act and the implementing rules issued by the National Privacy Commission. These safeguards may include contractual data protection clauses, adequacy assessments, and other measures approved by the NPC.

phfune will not transfer your personal data to a country or territory that does not provide an adequate level of data protection without first implementing appropriate safeguards and, where required, obtaining your consent.

phfune reserves the right to update or amend this Privacy Policy at any time to reflect changes in our data processing practices, applicable Philippine law, or PAGCOR regulatory requirements. The date of the most recent revision is displayed at the top of this page.

Where changes to this Policy are material, phfune will notify registered players via the email address or mobile number associated with their phfune account, or by posting a prominent notice on the phfune platform. Your continued use of phfune following the effective date of any update constitutes your acknowledgment of the revised Policy.

phfune recommends that you review this Privacy Policy periodically to stay informed of how we are protecting your personal data.

If you have any questions, concerns, or complaints regarding this Privacy Policy or phfune's data processing practices, please contact phfune's Data Protection Officer:

If you are not satisfied with phfune's response to your data privacy concern, you have the right to lodge a complaint with the National Privacy Commission of the Philippines (NPC). Information about how to file a complaint with the NPC is available on the NPC's official website.

For responsible gaming concerns, please visit the phfune Responsible Gaming page. For general platform questions, please visit our FAQ page.